Our Process

From first call to launch — in 5 days.

A proven 5-step workflow built on 9 years of delivery experience. Clear handoffs, fast turnarounds, and zero scope creep. Here's exactly how it works.

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The 5 Steps

A clear path from idea to live website

No mystery, no jargon. Each step has a defined start, end, and deliverable. You always know exactly where things stand.

Step 01 15–30 min · Free

Discovery Call

A real conversation, not a sales pitch. We listen to your business, understand your audience, and figure out whether we're the right fit for what you need. If we're not, we'll tell you that — and recommend someone who is.

You bring

  • Your business goals
  • Examples of sites you love
  • Rough timeline & budget
  • Honest answers about your audience

We deliver

  • Honest fit assessment
  • Package recommendation
  • Custom proposal in 24 hours
  • Clear next steps
Step 02 1–3 days

Onboarding & Content

Once you approve the proposal and pay the 40% deposit, we send a structured questionnaire and content checklist. The faster you fill it in, the faster we ship — most clients return everything within 48 hours.

You provide

  • Brand colors & fonts (or none)
  • Page copy & key messages
  • Photos, logos, brand assets
  • Competitor sites you admire

We deliver

  • Structured questionnaire
  • 15-min kickoff call
  • Squarespace site spun up
  • Project Slack/email channel
Step 03 Day 1–2

Design

We design directly in Squarespace — not in mockups that look great but don't match the final result. You see your real site coming together, page by page, with proper typography, spacing, and conversion elements baked in.

Your role

  • Stay reachable for quick questions
  • Approve the homepage direction early
  • Trust the process

We deliver

  • Custom layout per page
  • Brand-aligned typography & color
  • Mobile-first responsive design
  • Conversion-focused page structure
Step 04 Day 3–4

Build & Refine

All content goes in, integrations get wired up (forms, email, analytics, booking systems), and we run polish passes on mobile, tablet, and desktop. You get a private preview link to walk through everything before launch.

You do

  • Walk through preview link
  • Send revision requests
  • Provide any final assets

We deliver

  • Forms, analytics, integrations
  • SEO foundations (titles, meta, alt)
  • Mobile/tablet/desktop QA
  • Unlimited revisions in scope
Step 05 Day 5

Launch

Final approval, domain connection, and we go live. You get a personal walkthrough video showing how to update content, add posts, and handle basic maintenance — plus everything you need to keep ownership of your site forever.

You receive

  • Full Squarespace ownership
  • All logins & analytics access
  • Custom walkthrough video
  • 30-day bug-fix guarantee

We deliver

  • Domain & DNS setup
  • Final 60% invoice
  • Care plan offer (optional)
  • Honest case study request
Day-by-Day

What 5 days actually looks like

From the moment your content is in our hands. No padding, no waiting in queues, no junior handoffs.

Day 1
Homepage design + brand foundations
Hero section, navigation, footer, color & typography system. You see direction by end of day.
Day 2
Inner pages built out
All remaining pages designed and populated with your content. Mobile responsiveness handled as we go.
Day 3
Integrations + SEO foundations
Forms, email capture, Google Analytics, page titles, meta descriptions, alt text. All the invisible work that matters.
Day 4
Preview link + first revisions
You get a private link to review. Send back changes — we turn them around within hours, not days.
Day 5
Final polish + launch
Last revisions applied, mobile/tablet/desktop QA pass, domain connected, walkthrough video delivered. You're live.
Who Does What

Crystal clear responsibilities

No ambiguity. You handle what only you can. We handle the rest.

Your part

What you provide

  • Page copy (or hire our copywriting add-on)
  • Logo & brand assets (if you have them)
  • Photos & images for your content
  • Domain registration & access
  • Timely feedback during revision phase
  • Honest answers about your goals
Our part

What we deliver

  • Custom design across all pages
  • Squarespace setup & configuration
  • Mobile-responsive layout
  • SEO foundations (titles, meta, alt text)
  • Form & email integrations
  • Analytics setup & testing
  • Domain connection & SSL
  • Walkthrough video for self-management
Communication

How we keep you in the loop

Fast responses, clear updates, no ghosting. The same standards we hold ourselves to internally.

1-hour response

Within 1 hour during business hours for active projects. No waiting days for replies.

Daily updates

Quick end-of-day update on what was completed. No status anxiety, no chasing.

Direct founder access

You work directly with Khalid — no account managers, no junior designers, no game of telephone.

Honest scope

If something's outside scope, we say so upfront — and price it transparently. No surprise invoices.

After Launch

We don't disappear after launch

Most agencies vanish the moment a project goes live. We don't — your site is supported from day one through year five.

30-day bug-fix guarantee

Anything that breaks within 30 days, we fix free. No questions, no upsell.

Personal walkthrough video

Custom recording showing how to update your specific site, add posts, and handle basics.

Optional care plan

$147/mo for ongoing updates, monitoring, content changes, priority support. Cancel anytime.

You own everything

Full Squarespace login, domain, content, design files. Yours forever — no contracts, no hostage situations.

FAQ

Process questions, answered

If something here isn't clear, ask on the discovery call.

What if I don't have my content ready?

Honest answer: the 5-day countdown starts when your content arrives. If you don't have copy ready, we either pause until you do, or you can add our copywriting service and we'll handle that part.

Our onboarding questionnaire makes content gathering easier than starting from a blank page — most clients return everything within 48 hours.

Can I see designs before you build?

We design directly in Squarespace, not in static mockups. The reason: mockups always look better than the final site, then clients are disappointed. By designing in the actual platform, what you see is what you get.

You get a private preview link by Day 4 to walk through everything before launch — that's your design review point.

How many revisions do I get?

Unlimited revisions during the revision period (3 days for Launchpad, 5 days for Growth, 7 days for Premium). Within agreed scope, change layouts, copy, colors — whatever you need.

What "in scope" means: the pages we agreed on at the start. Adding new pages or expanding the project is handled as paid add-ons so timelines stay predictable.

What if 5 days isn't realistic for my project?

The Growth package is 7 days, Premium is 10. The 5-day promise is for Launchpad (5-page site).

If your scope genuinely needs more time — say a complex e-commerce build with custom integrations — we'll quote a realistic timeline upfront. We'd rather under-promise than rush and ship broken work.

Do I need to be online during the build?

No, but quick replies help. The faster you respond to the homepage direction approval (Day 1) and revision requests (Day 4), the smoother things move.

If you're traveling or have a busy week, just tell us upfront and we'll adjust the timeline — no problem.

What happens if I'm not happy with the result?

That's what the revision period is for. If something's not working, tell us. We iterate until you're genuinely happy — that's the entire premise of "unlimited revisions."

If after honest revisions we're truly not aligned (rare, but it happens), we'll discuss options including partial refunds. Your satisfaction matters more than collecting full payment on misaligned work.

How do payments work?

40% upfront to start, 60% on final delivery. We use PayPal, Wise, or direct bank transfer depending on your country.

You always own your work. Once final payment clears, all logins, files, and assets are yours — no contracts, no hostage situations.

Ready to start the 5-day countdown?

Book a free 30-minute discovery call. We'll talk through your project, recommend the right package, and get the timeline locked in. No pressure, no pitch.